Experience content like never before with the Sony K98XR55BP.UKA 98" BRAVIA 5 4K LED television, designed to elevate your viewing experience with its stunning display and advanced audio technology.

Featuring Triluminos Pro Max technology, this television delivers vibrant colours and incredible detail, ensuring that your favourite films and programmes come to life. The integration of Acoustic Surface Audio+ creates a truly immersive atmosphere by using the screen as a speaker, providing clear dialogue and dynamic sound that fills the room.

When paired with a compatible Sony soundbar, the Acoustic Centre Sync feature harmonises the sound for a seamless audio experience that keeps you engaged whether you are gaming, streaming, or watching a movie. Don't miss out on this extraordinary multimedia experience; enhance your home entertainment setup today with the Sony K98XR55BP.UKA.